Training

We are on a mission to help every business person become a better marketer. We have spent years sweating over marketing reference books and are fully qualified marketing professionals. We know that not everyone wants to study for professional marketing qualifications, so we offer a range of training courses on marketing, time management and presentation skills.

We love imparting our knowledge in half and one day workshops and courses which are delivered at your premises or at The Centre of Excellence which is especially convenient for businesses in the Tamworth, Lichfield, Sutton Coldfield, Staffordshire and West Midlands areas.

Instant Results Through Marketing One Day Course

This is a fast paced one-day covering all you might like to know about marketing but were afraid to ask!  Ideal for small and medium sized businesses.  This course can be delivered to delegates from the same company or from different organisations.  The aim is for delegates to leave with their own marketing action plan including goals, customer types, messages their customers are likely to respond to, what will be the best kind of media to use, how to measure, monitor and evaluate results and how to create a marketing plan and budget.

We begin by looking at business and marketing strategy.  Then move on to how to carry out research in very down-to-earth practical ways especially for businesses with a small budget. We then look at marketing goal setting and how to identify the most lucrative kinds of prospects to target and the value of existing customers. We look at the key areas of marketing with a more detailed look at how you can promote your business.  Followed by how to measure results, how to put your marketing plan together and your budget.

“Really enjoyed today and its focused me on a few things I’d been missing and given me a much needed refresher.” Annerley Johnson, Annerley Johnson Photography & Graphic Design, West Midlands

Contact us for more information.  We have a fixed fee for each course, maximum of 10 people, so the more delegates that attend the lower the per person cost.

Time Management Skills Half Day Workshop

This half day course helps delegates to identify their personal time bandits, things that themselves, colleagues or external factors stop them from being as productive as they could be. The time management training course provides strategies to effectively manage interruptions and plan activities to win more time. Often this course is most effective when a whole team including senior managers from one company take part. This ensures buy-in of everyone to make changes that deliver real business benefits.

Contact us for more information.  We have a fixed fee for each workshop, maximum of 10 people, so the more delegates that attend the lower the per person cost.

Presentation Skills Half Day Workshop

A half day interactive workshop working on all aspects of effectively delivering a message to an audience. This course is ideal for people who need to deliver sales presentations, conference speaking, deliver training and so on. We look at everything from what you wear, to body language, how to overcome nerves, how to use your voice to keep your audience engaged and the key factors that create a great presentation.

“Enjoyed interactions and time spent developing team in a constructive way.” Sandra Edden, Homeinstead, Stoke-On-Trent

Contact us for more information.  We have a fixed fee for each workshop, maximum of 10 people, so the more delegates that attend the lower the per person cost.

Multi-Channel Marketing Half Day Course

We created and ran this course several times for a public sector funded training organisation to give delegates an insight into smart ways to promote your business.

This is a dynamic half day that focusses on the Promotional aspects of marketing. Looking at a wide range of promotional marketing activity the course helps delegates to decide which are the best marketing tools for their specific business. We look at the relationship of media, message and market/customers. We look at the pros and cons of many of the everyday marketing activities that businesses typically undertake.

“Karen’s workshop on multi-channel marketing was excellent. Her professional, interactive style helped everyone to really understand the topic and leave with new ideas for promoting their business.” Adrian Viles, MD, BDS, Lichfield

Contact us for more information.  We have a fixed fee for each course, maximum of 10 people, so the more delegates that attend the lower the per person cost.

Book Now For a Fast Paced Fun and Energetic One Day Marketing Training Course!

Marketing training courses are held at The Centre of Excellence, Tamworth or at your own premises.
Marketing training courses are held at The Centre of Excellence, Tamworth or at your own premises.

Roar Marketing is a small business, we work in the real world and we understand the pressures and opportunities faced everyday by business owners, directors and managers. Micro and small businesses that have no option but to adopt a do-it-yourself approach to marketing or people from larger businesses that are new to marketing especially benefit from this course.

Throughout our marketing consultancy work we help people at every level to get an understanding of marketing and how important it is in creating and maintaining a successful, growing business.

Our one day marketing training course is designed to help you make best use of your time and marketing budget through real-life examples and marketing know-how learned through many years of marketing study and experience.

We run this course at the request of our clients either for their own teams or for a group of businesses with a minimum of four delegates in total. For more information on having a course run exclusively for your own team call 01827 897 142 or email relyon@roarmarketing.co.uk

Delegate Feedback

“Really enjoyed today and its focused me on a few things I’d been missing and given me a much needed refresher.” Annerley Johnson, Annerley Johnson Photography & Graphic Design

“Karen’s workshop on multi-channel marketing was excellent. Her professional, interactive style helped everyone to really understand the topic and leave with new ideas for promoting their business.” Adrian Viles, MD, BDS

“Enjoyed interactions and time spent developing team in a constructive way.” Sandra Edden, Homeinstead,

“Excellent course. Well presented and I will be recommending it to others.” Malcolm Gibbs, Q & A Management Services

“Easy day for businesses to learn about marketing, explained in a way that was easy to understand.” Peter Lippitt, Blossom Digital

“I have recently attended a 1 day Marketing Course which is run by Karen at Roar Marketing. The day was very informative and involved a mixture of marketing knowledge, practical tips and great ideas. Karen has fantastic experience in marketing, very professional, very knowledgeable and also a very friendly and relaxed day. Well worth attending a future event.” Frazer Sneddon, The Sales Recruitment Network

“An excellent day filled with lots of practical hints and tips. It highlighted the importance of getting your business plan and marketing strategy right before considering marketing solutions. Karen used lots of examples to bring the theory to life. Thank you!” Carolyne Browne, HR Foundations

Why Should You Attend Our Marketing Courses?

If you wanted to install a new heating system would you do it yourself? Or would yet get an un-trained person to have a go? Probably not!

So why do so many business people attempt to do their own marketing without even the most basic understanding of the fundamentals?

The reality is that most owners of small and medium sized businesses have to do their own marketing, at least to begin with. Come on this marketing training course and you will get a basic understanding of what marketing is and how you can use marketing tools to make your business more successful.

Marketing Training Courses Leader

The leader of our marketing training courses is Roar Marketing Director, Karen Nicholls.

Karen is a highly qualified and experienced marketing professional who works with small and medium sized businesses every day. She is a Chartered Marketer, a Fellow of The Chartered Institute of Marketing and has worked for them as a consultant on their marketing qualifications syllabus. Karen also works with blue-chip companies and held a Board level position in a nation-wide business for several years.

Course Content

First we look at the business plan and what goes into it. We look at what marketing strategy is and why it is vital to achieving the goals set out in your business plan.
Then, we explain the basic components of the marketing strategy.

The marketing training course then goes on to look at the 7 “Ps” or core areas of marketing and how they fit into the marketing plan. Then we take a closer look at the “P” for Promotion, giving an overview of what the promotional marketing tools are, when you might use them and why.

The final section of the marketing training course is how to construct a marketing plan and budget and why it is vitally important to monitor, review and evaluate your results.

Who Should Attend Our Marketing Training Courses?

Managing Directors, Sales and Marketing Directors, Sales and Marketing Managers and anyone responsible for making decisions that influence the direction and profitability of your business.

Venue

Roar’s marketing training courses can be held at your own premises or at Tamworth’s premier training venue The Centre of Excellence in the town centre, just two minutes walk from the railway station and close to several car parks. This modern and comfortable training suite is professionally equipped with state-of- the-art training facilities and technology with its own breakout and refreshment area.

21A Albert Road, Tamworth, Staffordshire B79 7JS